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Low-tech Ways to Spread the Word about AmeriCorps

  • Develop materials that will highlight AmeriCorps as well as your organization. Use the editable AmeriCorps fact sheet found on this website. Fill in the editable space to show the impact that your AmeriCorps program has made in your community.
  • Look for many different ways to present the message. These might include posters, flyers, brochures, or newsletters. Don't forget that in addition to your own newsletter, you can reach out to organizations with similar missions or target audiences to include AmeriCorps stories in their newsletters or publications.
    • Emphasize key themes. Strive for clarity, message consistency, and credibility in your message.
    • Include personal stories. Attach a note to the brochures or fact sheets with a specific AmeriCorps story about a member or recipient of service or impact of service. By adding this information instead of including it in the fact sheet or brochure, you can change stories regularly without reprinting other materials or use specific stories to target specific audiences.
  • Identify great locations. The locations where you post flyers, hang posters, or
    distribute materials should be aligned with the target audiences you are trying to reach. If you are focusing on students, you can leave fact sheets at the career centers of local colleges and universities. To get a broader outreach, drop off AmeriCorps brochures at your local library or ask local business to hang a poster about AmeriCorps in their windows. Local job placement sites are another great place for AmeriCorps material; service is a great way to learn new job skills.
  • Collaborate with other community groups. Send brochures or fact sheets to
    organizations with similar missions, and ask them about meeting to discuss the
    challenging issues that you both tackle. Give them a follow-up call a few days after the mailing to set up a time to talk further.
  • Connect AmeriCorps project sites. The community and other AmeriCorps programs or project sites may not be aware of the many ways that AmeriCorps is working in the community. Identify other AmeriCorps sites and create a joint banner to post at the sites.